Released in 2007

Haynes snaps up motorists' favourite

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BBC Radio 2's much-loved Sally 'Traffic' Boazman has signed her first publishing deal with Haynes Publishing - the world leader in transport books. Sally broadcasts to more than eight million people across the UK several times a day and is adored by cab drivers, truckers and motorists alike. Her regular traffic updates during the shows of Jeremy Vine, Steve Wright and Chris Evans are well known for their mix of vital information, witty bulletins and friendly chat. She has become known as the woman who changed the face of traffic news. Britain's truckers have taken Sally into their hearts, their cabs and lives. She even has lorries named after her all over the country and is a regular at Truck Festivals throughout the year.

Speaking about the announcement, Jeremy Yates-Round, Sales & Marketing Director of Haynes Publishing, said: "Like millions of motorists, I'm always happy to hear Sally's voice - even when she's talking about traffic jams. To secure her as the author of a book that will be entertaining reading for all motorists is a major coup for Haynes. We are all confident The Sally Traffic Handbook will be the nation's best seller " Between radio announcements, Sally said: "With Haynes at the wheel, I'm certain I'll have a trouble-free journey."

The Sally Traffic Handbook, Driving facts, fun and frolics will be published in October 2007, priced: £9.99, hardback. Packed with a huge range of useful information, facts, anecdotes and wisdom like: how to cope with Bank Holiday traffic, minimising delays, the best routes, courteous driving, exercise while on the road and dealing with children and pets in cars through to music for the road, driving jokes, lane huggers and rubber neckers, real-life stories, and her favourite anecdotes from Radio 2 listeners.

Sally will embark on a national tour to promote the book.

Notes to Editors:

SALLY BOAZMAN Biography

Sally joined Radio 2 in October 1998 and is known to listeners for her regular travel reports.

She began working at AA Roadwatch in the 80s, presenting their Travel News and became part of several stations' daily output including LBC, BBC Southern Counties Radio, Chiltern and many more. She then left to freelance as a contributor to various stations, including BFBS.

She returned briefly to AA Roadwatch to be the first regular travel reporter on Classic FM, and during this time she also did reports on Sky TV.

Sally went on to present her own programmes on commercial radio and subsequently expanded her repertoire by joining BBC World Service as an announcer and newsreader.

BBC Greater London Radio then beckoned and she became their major travel reporter, not only reporting on the station but also writing and delivering scripts for the sister TV programmes, Newsroom South East. During this time she also made several television appearances, both nationally and locally, whenever a travel story warranted it.

The information above is supplied courtesy of Haynes Publishing, please credit accordingly if you intend to use it. For more information or to request an interview please contact Eventageous PR on 01452 260063 or email info@eventspr.co.uk

Click here to see the latest news on The Sally Traffic Handbook